In this presentation, Asia Clarke explores three key themes that have helped to direct the vision and success of her arts-based business: 1. Making Meaning: How can art-based businesses and initiatives be a conduit for Pan-African social/economic development? 2. Way Finding: How can I find ways to balance my other career goals with my artistic passions? 3. Growing/Adapting: How can I transition between my different art practices and redefine myself to take advantage of new life opportunities?